2017 Financial Review for Crack Your Bible

As 2017 comes to a close, I wanted to go over some of the Google Analytics for Crack Your Bible. I am so thankful for all of the support from the Crack Your Bible family – those who watch, share and upvote my videos and social media posts. This is a labor of love and during Crack Your Bible’s first year, we gained a 100+ subs on Instagram, 560+ subs on Quora and nearly 1,000 subs on YouTube without spending any money on marketing.

To see Crack Your Bible’s demographic analytics, feel free to watch the video below.

(I forgot to add in a couple expenses when I filmed this episode, so the final expenses are slightly higher than the total I said in the video, which I break down in this post.)



Because Christians in ministry are always accused of somehow being in ministry “for the money” I’m including a list of my expenses. To date, I have never asked for donations, Patreon, or any other financial assistance. My husband and I have paid for 100% of the expenses related to Crack Your Bible, as I have not felt led by the Holy Spirit to ask for financial assistance at this time.

Table 1 covers the expenses I undertook specifically for Crack Your Bible during 2017. Table 2 lists items I already owned prior to starting this channel and additional expenses that I chose not to charge to Crack Your Bible.

Screen Shot 2017-12-30 at 12.43.08 PMScreen Shot 2017-12-30 at 12.44.03 PMRevenue

You’re probably wondering how much money I’ve made with Google off of YouTube AdSense or other ad revenue. When I first began my channel in January of 2017, the Adpocalypse had not yet begun, but a month or two in, YouTube changed their policy that only channels with 10,000 views could be monetized. After I hit 10,000 views, almost EVERY. SINGLE. VIDEO. that I’ve ever posted is demonetized for at least the first 48 hours after I post it. This is when videos get the most traction and is deliberate censorship from YouTube, as most of my videos become re-monetized. This is despite the fact that YouTube claims that they only review videos with more than 1,000 views in the first week of posting – which, due to being a small channel, has never happened to me.

The yellow $ shows which videos were demonetized. You can also see the number of views each video received next to the 3 bars. Note that when the videos were remonetized (green circle) none of the videos had 1,000 views.

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Demonetized 2017

As far as revenue from YouTube, YouTube only pays a creator once they have amassed $100.00 in revenue, which I have not, so I have not received any money this year.  Here is the channel’s analytics:

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A word of advice for anyone who wants to go into ministry – make sure you’re actually called to do ministry. While all Christians are to fulfill the Great Commission, not everyone is called to be a teacher. You don’t decide to become a teacher – the Holy Spirit will decide whether or not you should become a teacher.

Not many of you should become teachers, my brothers, for you know that we who teach will be judged with greater strictness.James 3:1

None of this could be possible without the emotional and financial support of my husband. Ministry is not a business that anyone should go into for the money, but to answer God’s call. This is a full time job but it could never financially support us, so please don’t quit your job thinking that you’re going to strike it rich teaching the gospel. Not only is that the wrong reason to preach the gospel, you’re going to end up homeless.

Now we command you, brothers, in the name of our Lord Jesus Christ, that you keep away from any brother who is walking in idleness and not in accord with the tradition that you received from us. For you yourselves know how you ought to imitate us, because we were not idle when we were with you, nor did we eat anyone’s bread without paying for it, but with toil and labor we worked night and day, that we might not be a burden to any of you. It was not because we do not have that right, but to give you in ourselves an example to imitate. 10 For even when we were with you, we would give you this command: If anyone is not willing to work, let him not eat. 11 For we hear that some among you walk in idleness, not busy at work, but busybodies. 12 Now such persons we command and encourage in the Lord Jesus Christ to do their work quietly and to earn their own living. 

13 As for you, brothers, do not grow weary in doing good. 14 If anyone does not obey what we say in this letter, take note of that person, and have nothing to do with him, that he may be ashamed. 15 Do not regard him as an enemy, but warn him as a brother. 2 Thessalonians 3:6-15

Thank you for your support and I look forward to sharing Jesus with you in 2018